As I’m sure many of you know, Facebook has once again changed the way we receive posts from pages that we like.
In a nutshell – we don’t.
This not only affects those of us who have professional/business pages, it also means that consumers/fans miss out on a lot of cool, important info.
As a reader, I like my favorite authors’ pages because I want to be kept in the know. If there’s a new release, cover reveal, contest, giveaway, etc., I want to know about it! As a parent raising two kids on a single-income budget, coupons, sales, and specials are a way of life for me. I don’t have time to check the websites of my favorite places to shop, so I’ve come to rely on Facebook pages to let me know when certain companies are having sales on clothes, shoes, groceries, and the like. Unfortunately, it looks as if I’ll have to find a different way to garner this information…and so will you.
As an author, I use Facebook as my main social website. In the past seven months, I’ve seen a decline in the number of people I reach with my posts – people who have liked my page and want the information. Therefore, I have made the decision to start using my newsletter and blog for important information, giveaways, contests, and sales.
My newsletter goes out once or twice a month. I do NOT share email addresses with anyone or use them for anything other than the newsletter. I’ve been thinking of fun things to add including a Birthday Club, special discounts and exclusive contests, opportunities to be included in my books, inside information on release dates and promos, a Beta Readers Club, special prizes, and much more. There will be many ways to get great goodies as my newsletter will be the ONLY place they are offered (and those goodies also include free books from other authors!). I will no longer offer ANY of these on Facebook or any other social network. In other words, if you want to be included in the awesome chances to come, you will have to sign up for the newsletter.
I know it might sound like blackmail. Trust me, it isn’t. I WANT to be able to offer prizes and exclusives to those who support me. I LOVE being able to share information, giveaways, coupons, and other opportunities with my fans. The bottom line is that it makes no sense for me to do this on Facebook anymore because so many aren’t seeing my posts. The only definite way I can think of to reach everyone is through my newsletter. I will use my blog for updates and such BUT the members who receive my newsletter will always be the FIRST to know and will be the ONLY ones who are offered any goodies, contests, giveaways, and wonderful exclusives.
So, what do you think? Is an email from me once or twice a month worth the chance to get wonderful shiny things and bunches more? If you think so, then please sign up to receive my newsletter below. The next one goes out mid-April and trust me, you DON’T want to miss it!!!